Ireland’s very own BPerfect Cosmetics, created in Belfast by businessman Brendan McDowell in 2012 with an investment of just £500, is now the go-to for not only makeup lovers across Ireland and the UK but further afield with some of the world’s biggest beauty influencers reaching for the brand’s coveted products and interested stockists knocking on their door daily.
From Netherlands-based Queen of Makeup, NikkieTutorials, and her dedicated audience of over 20 million followers, to LA-based Manny MUA, and, most recently, one of the world’s biggest YouTubers, Jeffree Star, the BPerfect X Stacey Marie Carnival Palette has gained serious momentum since its launch less than four months ago.
The YouTube trio each featured the palette during makeup tutorials on each of their respective channels. Nikkie featured the Carnival palette during her recreation of the cloud eye trend, Mario during his collaboration with Ireland native Keilidh Cashell and Jeffree featured it only last week in a video alongside UK rising star MMMMitchel, who will soon be releasing his own product in association with BPerfect Cosmetics.
The BPerfect Carnival Palette was created in association with top UK makeup artist, Stacey Marie, an international tour de force when it comes to all things beauty; an artist known particularly for her passion for colour and her creative flair. Designed to bring out your inner creative, and allow makeup enthusiasts to express their personality, this diverse and dynamic palette offers an incredible explosion of colour. It has been carefully curated with 24 vibrant eye shades, none of which are there to fill space. You have 17 stunning matte shades and seven highly-pigmented, mesmerising shimmers. As well as this, the palette offers two radiance enhancing highlighters, Saint and Sinner, and the all-important mirror to ensure a flawless application, whether you’re at home, on the go or front row and centre at the hottest gig of the Summer.
The Carnival Palette has already sold out in retailers across the UK and Ireland and just last month sold out within two days after the brand’s launch on Beauty Bay, Europe’s largest independent online beauty retailer.
Commenting on the latest offering from one of the fastest growing beauty brands in Ireland and abroad, founder of BPerfect Cosmetics, Brendan McDowell, said: “I had been following Stacey on Instagram for a long time, she had been trending in Ireland and loved by MUAs across the country. She is amazingly talented. Her looks are perfection, so for me it was definitely the right person to work with next. I am blown away by what we’ve produced and I know it will become a makeup staple for women across Ireland and abroad.”
MUA celebrity Stacey Marie says of her palette with BPerfect Cosmetics: “When I was approached by Brendan and his team to work on a palette I absolutely jumped at the chance, as being a makeup artist myself I had so many palettes I adored but didn’t quite love, so to be given an opportunity to create my very own go-to palette for you guys was literally a dream come true! I couldn’t wait to get started!
“I’m known for colour, so I wanted to create a palette with all the essential colours. I left out the colours you get in palettes that seem to be there just to fill a space, then I filled those spaces with colours I reach for on a daily basis! I wanted every shadow in my palette to be loved and used. I thought carefully when choosing colours, as I wanted this palette to be clever and diverse.
“I have worked on a variety of looks from bridal makeup to full festival glam using it, which makes it so universal! I made this palette with you in mind, so I hope you love it as much as I do.”
The BPerfect Stacey Marie Carnival Palette retails at €45.