Achieve the perfect blowdry with Phyto
THE PERFECT FRENCH BLOW DRY – A girl’s best friend. Patrick Ales, who created the botanical haircare brand PHYTO 50 years ago is responsible for developing and perfecting the modern blow-dry – the technique that we know and use today. Known as the “French Blow Dry” or as it is expressed in French “Le Brushing “ Phyto…