Codex Beauty: The Beauty Code
There’s been a lot of talk about transparency and natural ingredients in the beauty industry. When Codex Beauty launched, it began with a clean slate. Rather than incrementally make a blacklist of chemicals to extract from products, Codex Beauty drew inspiration from The Codex Alimentarius, a collection of internationally adopted food and health standards, and then developed their own set of core principles, guidelines and ethical codes of practice. Codex Beauty created this code so consumers could have the utmost trust in their skincare. Their mission is to lead the beauty industry in adopting these principles and to deliver exceptional skincare to consumers that is proven to perform with the highest customer satisfaction and trust. They’re not just promises, they’re proven standards for skincare.
Here’s what The Beauty Code involves:
- Proven Efficacy
Codex Beauty’s claims are not just fluff, they’re facts. Codex Beauty conduct clinical tests and publish the data to prove how their products perform. You’ll see real results in your skin.
- Uncompromising Sustainability
Codex Beauty minimise the environmental impact of every aspect of our operation. Their product tubes are carbon-reducing polyethylene from renewable sugar cane and our cartons are PEFC-certified. Everything is fully recyclable. They’ve minimized their carbon footprint in shipping and distribution, too.
- International Compliance
Every country has its own cosmetics laws. Codex Beauty comply with those regulations and register with governmental health authorities wherever their products are sold.
- Patented Formulations
Codex Beauty technology complexes are not only patented, they’re disruptive. Whether it’s plant-based hydration (Bia Complex™) or their food-grade preservation system (PreservX™) Codex Beauty innovate formulas that take skincare to a whole new level.
- Controlled Supply Chain
Codex Beauty knows what’s in every tube, literally. They control the complete supply chain — from sustainable wild harvesting through pharma-grade clean processes and their airless packaging — to achieve the highest quality possible.
- Pharmaceutical-Grade Manufacturing
Codex Beauty apply current Good Manufacturing Practices (cGMP) to their production process to create consistent high quality and performance as well as prevent contamination.
Discovered in Nature. Perfected by Science.
A basic routine with Codex Beauty involves the following :
Step 1: Cleanse
First cleanse with the Bia Exfoliating Wash (RRP €50). Wet skin for a gentler scrub or apply it on dry skin for a deeper cleanse. Either way, this scrub is a lot gentler than most others; it’s more like a polish. The grains, made from jojoba oil, are similar to wax, so there’s no roughness, just effective light polishing. Castor, thistle and safflower oils draw grease and grime from the skin without drying it out.
Step 2: Target
Next, pat on the Bia Eye Gel Cream (RRP €72). This tightening and cooling eye gel gives you an instant tightening effect due to the aloe vera gel and special formulation we created with xanthan gum. The arnica also helps de-puffs the eyes by improving circulation. Keep your tube in the fridge so it’s extra cooling after a late night and helps revive tired eyes!
Step 3: Hydrate
Layer on the Bia Facial Oil (RRP €100) to get the ultimate hydration boost. Codex Beauty chooses thin and dry oils so that this elixir is really well absorbed into the skin instead of collecting in the pores. Seaweed-infused oil—which is hand harvested off the west coast of Ireland—provides a full range of vitamins and minerals, along with sea buckthorn, rosehip oil and soothing bog myrtle essential oil. This oil is made with wild Irish ingredients for wild Irish weather!
Step 4: Protect
Seal everything in with the Bia Day Cream (RRP €78): this is wonderfully light but really does the job in terms of hydration. It has oil and water infusions of calendula to deliver all the best constituents from the plant. Plant-derived hyaluronic acid is added and the scent is just a little mandarin essential oil, which balances sebum levels. This cream is good in warm weather or for those with combination skin.
We have the full range in store now.
